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December 22, 2024

Golden Morn Unveils New Sustainable Packaging, Reaffirms Commitment to Nutrition and Environmental Stewardship

Left to right: Omofasa Orhiunu, Category Manager Dairy; Shakiru Lawal, Country HR Manager; Victoria Uwadoka, Corporate Communications Public Affairs and Sustainability Lead and Boladale Odunlami, Commercial Manager, all of Nestle Nigeria Plc. During the Nestle's Golden Morn New Package Launch in Lagos.

Nestlé Nigeria’s iconic breakfast cereal, Golden Morn, has introduced new sustainable packaging, marking a significant milestone in the brand’s ongoing efforts to marry nutrition with environmental responsibility. This update is a testament to Golden Morn’s more than three decades of nourishing Nigerian families and its dedication to sustainability.

Left to right: Omofasa Orhiunu, Category Manager Dairy; Shakiru Lawal, Country HR Manager; Victoria Uwadoka, Corporate Communications Public Affairs and Sustainability Lead and Boladale Odunlami, Commercial Manager, all of Nestle Nigeria Plc. During the Nestle’s Golden Morn New Package Launch in Lagos.

Aligned with Nestlé’s global commitment to recycling, the new packaging is designed to ensure that more than 95% of its plastic packaging is recyclable by 2025. The new materials used in Golden Morn’s packaging are easier to recycle, which helps reduce environmental impact and supports the development of a circular economy.

“At Nestlé, our responsibility, in addition to delivering nutritious products, also includes safeguarding our planet for future generations,” said Wassim Elhusseini, Managing Director of Nestlé Nigeria. “Today, over 80% of all Nestlé’s packaging in Nigeria is optimized for recycling, and we are happy that Golden Morn’s packaging has been upgraded to a designed-for-recycling laminate from the previous aluminum foil packaging. By embracing recyclable materials, we are not only minimizing waste but also reinforcing our leadership in environmental stewardship within the industry.”

Golden Morn, proudly developed in Nigeria for Nigeria, has been a staple in Nigerian households for over 38 years. Made from locally sourced maize and soya, the cereal is rich in essential vitamins and minerals, including vitamins A, B1, B5, C, and iron. The introduction of the 100% recyclable laminate packaging further solidifies Golden Morn’s commitment to providing both nutrition and sustainability.

“Golden Morn is more than just a breakfast cereal; it’s a brand driven by purpose, dedicated to nourishing families across Nigeria while protecting the planet for the next generation,” remarked Mr. Omofasa Orhiunu, Category Manager, Dairy. “As we introduce our new sustainable packaging, we remain committed to delivering the same great taste and nutrition that Nigerians have trusted for over 38 years.”

Beyond its focus on nutrition, Golden Morn also emphasizes local sourcing. The brand sources 100% of its maize and soya from Nigerian farmers, ensuring the freshness and quality of its ingredients. This local partnership not only guarantees a superior product but also bolsters the local economy and empowers farming communities.

With this new packaging initiative, Golden Morn continues to set the standard for combining nutritional excellence with environmental care, paving the way for a more sustainable future.

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